About Us

"The guitar is like a tiny orchestra, the sound of which comes to us as if from some distant planet, smaller and more delicate than ours."
— Andres Segovia, renowned classical guitarist.

Although Segovia was speaking about the guitar, I feel the same way about vintage clothing: it comes from a smaller, more delicate world, one that feels distant, yet profoundly rich. That’s what I hope my reproductions can embody — that sense of something carefully crafted, rooted in history, yet still alive in the present.

This is why I founded The Rite Stuff: to create pre-WWII-inspired clothing and accessories, made with the finest materials in Japan and occasionally the USA. My goal is to capture the essence of a bygone era through every garment, piece by piece.

To achieve this, I source only the best fabrics and hardware, materials that are faithful reproductions of American-made textiles from the first half of the 20th century. These fabrics are often rare, and sometimes they’re simply not available. But I refuse to settle for anything less.

Research is key. I study vintage catalogs, old photographs, and the lives of those who wore these clothes. Their struggles, their triumphs, their daily lives: they matter. The deeper I understand their world, the more accurately I can bring it back.

Every piece is made with traditional techniques by skilled craftsmen and craftswomen in conditions that ensure quality and care. These are not just garments; they are artifacts, made to be lived in, worn, and passed down.

When you hold a piece from The Rite Stuff, I want it to feel like you’re holding a piece of history, a tangible connection to a time and place long gone. If I’ve succeeded, you’ll feel that delicate world come to life in your hands.

-Bryan Shettig, Owner, The Rite Stuff